If you’re like most of us, before you can start work innovating customer’s experiences, you need the proper buy-in to get initiatives off the ground.
Since customer experience is part of business strategy, many innovation projects impact the way your company conducts business. This means you’ll not only need managerial buy-in; you’ll need the executive votes to proceed.
High-Level Journey Maps
The good news is that High-Level Journey Maps can be the tool you need to help communicate and get those approvals!
Creating these “bird’s-eye view” maps allow you to break through the clutter and confusion by conceptualizing each interaction and its relation to the entire journey. All in one snapshot.
Get the right votes
In the EBook “High-Level Journey Maps & Five Steps to YES”, you’ll learn how these simplified maps can help you communicate your Customer Experience intentions in a way that will get you the YES votes you need, and how to involve others in your company in order to influence the outcome in a positive way.
Download your free E-Book “High-Level Journey Maps & Five Steps to YES” to help jump-start your Customer Experience Action Plans!
Happy R.A.V.I.N.G. Customers!
In my book, Happy R.A.V.I.N.G. Customers!, “Chapter 3. R = Reality Check” focuses on how you can use journey mapping to identify all of your customer’s touchpoints. In “Chapter 5. V = Vote to Change”, you’re provided several strategies and ideas for getting the votes you need to make a change. In “Chapter 6. I = Innovate in Unexpected Ways”, you’ll learn how to use journey mapping to go beyond your competition and create memorable experiences of differentiation.